WHAT WE DO
StakeholderConnect™
Our core product is StakeholderConnect™. It is designed to bring you closer to the people who matter most in your organisation - for example customers, employees and citizens (in the case of local government). It helps you understand their needs, wants and opinions of you so you can give them more of what they like and less of what they don't. In doing so, you are building stronger relationships with them generating increased loyalty to your organisation.
Down-turn impact!
In times of economic uncertainty, loyalty is even more important. Concentrating more on your existing customer-base, for example, can reduce marketing costs while maintaining or increasing revenues. StakeholderConnect™ is an affordable means to do this.
StakeholderConnect™ works via a 3-step process: Feedback Collection » Analysis » Response.
Step 1: Collection
Collect feedback in ways that suit your Stakeholders...
Your StakeholderConnect™ solution will directly collect feedback through a user-friendly interface. All you need to do is direct your stakeholders to it. But that isn't the end of the story...
We can also collect direct feedback through other websites that you own, SMS messages, emails, mobile websites and even by post. Each company/organisation is different. We will work with you to tailor the collection process so it suits you and, importantly, your stakeholders.
Finally, there may be a wealth of information about your organisation that is already being exchanged by people on the "Social Web" - via sites such as Facebook and Twitter and via blogs and other social media platforms. (Click here for a quick view of what's being said about your brand/organisation right now). We will work closely with you to collect and aggregate this information and feed it into your StakeholderConnect™ solution. Our work here is highly bespoke - if there are sources/websites that are particularly relevant to your organisation, we can integrate these into your solution. 
Step 2: Analysis
Understand feedback across your whole organisation...
The next step is to make sense of the feedback you are getting. We give you an online analysis and reporting tool that is updated in real-time. It allows you to interact with the data, learn from your stakeholders and initiate change. We can also set up feeds from our system into your existing analysis package (if you already have one).
Our reporting tool has many exciting and useful features. Here are some highlights:
- Filter by Demographics and customer type
- Breakdown by corporate structure allowing you to measure the preformance of individual branches/departments
- Compare your performance on different measures (such as service, value, trust, loyalty, net promoter score)
- Benchmark your organisation against competitors and your sector as a whole
Step 3: Response
Engage with stakeholders to create loyalty and positive reputation...
Collecting and analysing feedback is only part of the story... The final step is to respond to stakeholders who are discussing your brand/organisation online using your StakeholderConnect™ solution. This helps you build loyal stakeholder relationships and strong advocates.
We give you a variety tools to enable you to do this. These tools include features such as:
- Overlay social media websites with your responses
- 1-to-many responses for increased operational efficiency
- Auto-response functionality for frequently-raised issues
- Outsourced monitoring and response team
The tools allow you to target responses effectively while keeping the admin burden low. Your stakeholders are representatives for your brand/organisation. They can be your strongest advocates if you leverage positive word-of-mouth online. Using a PlebbleSystems StakeholderConnect™ solution will help you do this.
Click here to find out how we work »
